Revenue Operations
for the next generation
of AI-native B2B SaaS

Scope, clean, and scale your customer acquisition engine with the latest AI and automation. Without staying on top of every trend, or building the tech yourself.

Get my Revenue Operations Map
How we helped Posted add $2M in revenue
AttioExpert Partner CloseImplementation Partner RB2BAgency Partner

We map your acquisition journey end to end and show you exactly where it breaks.

Map · where it breaks

The stack

Fluent in the modern GTM & RevOps stack.

For B2B SaaS founders & revenue leaders, $3M to $30M ARR

You've outgrown the pipeline that turns your traffic into demos and new users.

That pipeline is everything between a visitor landing, becoming a paid user, and then staying and expanding.

Every lead that enters your pipeline has already been paid for, either through paid ads or through the hard work of building an organic presence. So it stings when a good share of them leak out the sides, an enterprise signup that flies under the radar, and a paid-for prospect that goes cold because two tools were never wired together.

A lot of that traces back to the same root: the pipeline grew one tool at a time as the business grew, and never got a proper clean-up. It works and it got you here, but it is time to rebuild it around what works now, and you probably have no time to do everything yourself. That's where Krassowski & Co comes in, and what we focus on.

You've probably already tried to fix it

You

Going deep on the tech takes the exact hours the daily pipeline already eats.

Your dev team

They are heads-down on the product, and the revenue stack never makes the sprint.

An agency

$200 an hour on a three-month scope that reached month twelve still in planning.

A freelancer

Built something, moved on, and it quietly stopped getting used.

The other option

We map your full pipeline, clean the foundation once, keep what works, and add what's missing to unlock scale.

Common problems, and how we fix them

Your pipeline, fixed. Follow a lead through it.

Wherever your buyers come in, they hit the same pipeline. Here's what we hear from founders at each step, and what we build to fix it.

Lead starts the sign‑up process
Self-servePLG sign-up
Lead books a demo
Books a callDemo request
Lead fills the enterprise form
EnterpriseInbound form
"We used to get enterprise leads in the PLG motion that nobody noticed, until they churned or two weeks passed."
Founder, B2B SaaS
Foundation

Lead Capture & Routing

Every lead captured, scored, and in front of the right person in minutes.

  • Partial form submits captured and sent to the CRM
  • Every lead scored against your ICP, enriched with company data
  • High-potential leads routed to sales for direct outreach
  • Finish-signup campaigns trigger when someone drops off
"147 hours of calls recorded last month. Zero insights pulled out. 'Why'd we lose that deal?' …silence."
CRO, B2B SaaS
Build

Call Intelligence

Every call becomes data the whole team can use.

  • A one-page brief before every booked call
  • Calls transcribed, structured, written back to the CRM
  • Follow-up drafts itself off the transcript
"Our trials go dark."
Founder, B2B SaaS
Build

Lifecycle Engine

No trial goes dark without the system noticing.

  • Real-time watch on product usage and CRM events
  • Stall alerts and stage drips that start and stop themselves
  • No-show rebooking and multi-channel nurture
"I have good customers churning and I don't see why."
Head of Success, B2B SaaS
Build

Health & Recovery

Churn caught early, failed payments recover themselves.

  • Health scored continuously, churn caught early
  • Failed payments trigger recovery, not silent MRR leaks
  • Every power user known, a rep assigned, the next step clear
"The dashboard says $50K, accounting says $47K, the CRM says $52K. Can we trust this number?"
CEO, B2B SaaS
Foundation

Reporting Spine

One number everyone can trust.

  • One pipeline, one agreed number, live
  • PLG, demo and enterprise in a single view
  • Weekly and C-level reports compose themselves
The common situation

Leads enter, then churn or never convert.

They move through the pipeline with no touchpoints to catch them, so paid-for leads go cold, you pay twice for the same one, and never learn why they left.

With Krassowski & Co

Every lead gets caught, scored, routed & converted.

High-value leads go straight to your sales team, everyone else through a clean PLG pipeline.

So what does your pipeline actually look like right now?

How to get started

Find out exactly where your funnel breaks

In two weeks, we deep-dive your revenue operations and hand you a complete map of where you stand, and what to fix first.

1
Visual journey maps for every motion

PLG, demo, and enterprise drawn end to end. Every stage, the stack behind it, and where leads stall.

2
A data-flow map

What's captured, what actually reaches your CRM and backend, and what's silently lost on the way.

3
A CRM state audit

Fields used vs dead, manual vs automated, what's outdated, and where your data has drifted from how you sell.

4
An automation & campaign inventory

Every automation and triggered campaign running today, mapped to the stage it fires at, with the gaps laid bare.

5
A data & reporting audit

What you're sitting on vs actually using, what you can measure vs can't, and which numbers don't reconcile.

6
A keep / fix / rebuild verdict

An honest read on what's working and what's broken, end to end, against what the engine should look like.

7
A prioritized 90-day fix plan, scored by impact

Exactly what to fix first, in what order, and what each fix is worth. The roadmap you act on the day the map lands.

Fixed price, quoted upfront
Scoped to your stack on the call. Full amount credited toward your first sprint.

Our guarantee. If the map doesn't show you at least three high-impact fixes you hadn't already spotted, you don't pay, and you keep the map anyway.

Get my Revenue Operations Map

The full map is yours to keep, whether you build the sprints with us or not. · Credit applies if you start within 30 days. · Only a few maps a month.

The brothers behind Krassowski & Co

We've cleaned up the mess agencies leave when they deliver half a system. And we've lived the grind of a revenue team buried in day-to-day work, with no time for the engine underneath.

We've come in after agencies that fixed one slice of the system and walked away from the rest. We know exactly what that costs, because we've had to clean it up.

And we've been the revenue team with too much on the plate to ever zoom out and build the engine holistically. We've felt both sides of this.

So we build it the way it should be built. One of us came from sales and runs revenue, the other is the developer. Same two people, same room, no handoff in between.

Never miss an opportunity

Sam rated Competitor B 1-star on G2 Alana posted in the "Outbound" Slack Closed-lost prospect is looking for solutions Nick posted on Slack about cold email An account you watch raised Series D A target company is hiring AEs Tom connected with a competitor's AE Prospect Matt just started a new role Adam commented on our company post

"The team at Krassowski & Co added over $2,000,000 in revenue in the last 18 months. We had a good product and traffic, but zero systems in place when they started. They deployed, scaled, and now maintain all of our client acquisition infrastructure."

Steven Cravotta
CEO, B2B SaaS

Live systems

Running right now, in real companies

Real projects, real metrics, real impact.

Posted: $2,000,000 in revenue in 18 months, on systems we run ourselves

Good product, real traffic, zero systems. We built the whole client acquisition engine from scratch, then kept running it. This is the company where everything we install is live first.

$2M
revenue added in 18 months
426
demo calls booked in one month
79.1%
AI resolution rate on support
Read the full story

More of what we've launched

17 proven builds across 40+ implementations. Browse the full catalogue of systems we've shipped.

+96
workflows launched
View all our work

How it works

Map first. Then build, piece by piece.

First results in weeks, not quarters. No twelve-month contract. Start with a two-week look at where you stand, then build only what the Map says you need.

STAGE 1

Map

The overview before anything gets touched. Four areas, four dials, one verdict per cell: amplify, repair, or add. You get the current-state map, the future-state map, and the roadmap. Documented so you could build it without us.

STAGE 2

Groundwork

Cleared before anything else gets built. A clean self-updating pipeline, a connected stack, zero repetitive manual data entry, leads enriched and routed. Your first visible win lands in week one.

STAGE 3

Installs

From the shelf or custom, scoped by the Map, grouped how you need. Proven builds installed one at a time, then tuned against real numbers. Each install stands alone, pay after delivery.

STAGE 4

Growth

The engine grows as you do. New team, new products, new pipeline. Sprints and retainers that keep it all connected, fight entropy, and fold in new tech fast.

The rollout
W1W2W3W4W5W6W7W8W9W10W11W12
Map
2 weeks
Groundwork
first win in week one
Install · Call Intelligence
build tune
Install · Campaign Engine
build tune
Install · Reporting Spine
build tune
Growth
ongoing

first visible win  ·  tuning  ·  A typical rollout. Your Map sets the exact scope and order.

The Map guarantee

Three high-impact fixes you didn't know about, or you don't pay and keep the Map. Fixed price, pay after delivery, fully credited when we build.

You're the founder whose revenue engine finally runs itself.

What we cover

Most shops fix a corner.
We run the whole engine.

Same four stages every time. The Map reads it, Groundwork clears the rails, the Installs build it, Growth keeps it compounding.

Stage 1

Map

two weeks · fixed price

Read the engine before touching it.

  • Visual journey maps for every motion, end to end
  • Data-flow and stack audit — what's captured, what's silently lost
  • A prioritized 90-day plan, scored by impact
The full deliverables →
Stage 2

Groundwork

until the rails are clean

Make the ground solid before anything runs on it.

  • CRM designed or migrated, built around what you actually report on
  • Backend and payments wired in — usage, plan, and billing live in the CRM
  • Pipelines cleaned, reporting stood up, compliance documented
What Groundwork clears →
Stage 3

Installs

15–30 days each · then tuned

The builds the Map called for, installed one at a time.

  • Convert — signal engine, lead scoring, capture, multichannel outreach
  • Retain & expand — campaign engine, support AI, churn watch
  • Data — call intelligence, reporting, attribution, Slack ops
See all 28 on the shelf →
Stage 4

Growth

ongoing

The engine grows as you do.

  • Sprints and retainers that keep everything connected
  • New tech folded in fast, entropy fought before it spreads
  • Every build makes the next one cheaper
How Growth works →

Every engine starts with the Map.

Fixed price, two weeks, credited toward the first build. Yours to keep whether you build with us or not.

Get the Map

Us vs the alternatives

Why not just hire, or call an agency

No tool owns one task here. We're the operations layer across all of them, for $3–30M B2B SaaS.

Krassowski & Co
Build in-house
Classical agency
Freelancer
Revenue + engineering in one team
Sometimes
Built on your exact stack
Partly
Ships to production, not slide decks
Covers the whole funnel
Partly
One slice
Two-week time-to-value
Varies
Proven systems, redeployed
Partly
Priced for a founder

Questions

The things founders ask first

We don't sell you tools. We build the operations layer that ties your existing stack together and does the work, end to end. The AI is how it runs, not the pitch. You get agents that actually do the job, not another dashboard to manage.

Anything that goes to a customer is routed to a human for one-click approval. The logic is simple and traceable, IF this happens THEN do that, no black boxes. The system removes work, it doesn't add a new thing to supervise.

Most teams we work with do. The problem is rarely the tools, it's that they're partially set up and don't talk to each other. We connect what's fragmented, fix what's broken, and complete the half-built parts, on the stack you already pay for.

No. It starts with the two-week Map, and after that each sprint stands alone. You can stop after any sprint with complete deliverables in hand. No twelve-month lock-in.

The Map is yours to keep whether you build with us or not. Plenty of teams use it as their own roadmap. We'd rather give you something real than trap you in a retainer.

The Map is a fixed price, quoted upfront on the call and scoped to your stack, and the full amount credits toward your first sprint if you proceed. Sprint pricing is fixed the same way, scoped once we both know what you actually need. No hourly meters anywhere.

Ready when you are

See if Krassowski & Co is the right fit for you.

Grab a time below. We'll look at where your revenue engine actually stands, what's worth fixing first, and whether we're the right team to build it. No pitch — just a straight read on your funnel.

  • A focused 20 minutes, straight to the point.
  • You leave with at least one thing worth fixing, whether we work together or not.
  • We only take a handful of these a month, so each one goes deep.
Stop guessing where the revenue leaks. A two-week map of your funnel, yours to keep.
Get my Revenue Operations Map